Yukon Agricultural Association Selects 6 Seeds Consulting for Public Relations Campaign
Toronto-based food and agriculture agency to support advocacy, media engagement, and public education across the Yukon.
WHITEHORSE, YUKON, May 1, 2025 — The Yukon Agricultural Association (YAA) has appointed 6 Seeds Consulting as its strategic communications partner to help strengthen awareness of Yukon agriculture and engage key audiences across the territory and beyond. The collaboration will focus on clear, credible storytelling and stakeholder engagement that supports YAA’s advocacy priorities and public education goals.
As part of the partnership, 6 Seeds will provide strategic counsel and communications advisory—helping refine messages, align outreach, and support proactive engagement with policymakers, community leaders, and media. Drawing on decades of experience in food and agriculture, the agency will guide a unified communications approach that elevates Yukon producer voices and underscores the sector’s contribution to community resilience and food security.
“We’ve built our careers at the intersection of food, media, and public interest,” said Saskia Brussaard, Managing Partner & Co-founder of 6 Seeds Consulting. “This partnership is about showing up with clarity and credibility—amplifying producer stories and helping decision-makers see what’s possible in the North.”
The engagement includes ongoing senior advisory from the 6 Seeds leadership team to support priority moments on the public calendar and ensure consistent, fact-based communication across channels and audiences.
“Yukon agriculture plays an essential role in northern food systems,” said Andreas Duess, CEO & Co-founder of 6 Seeds Consulting. “Our focus is to bring disciplined, practical communications to the table—so YAA’s priorities are clearly understood and stakeholders have the information they need to act.”
About 6 Seeds Consulting
6 Seeds Consulting is a marketing, communications, and research agency built for the age of AI. We combine digital-twin research with marketing and communications strategies that help food and agriculture brands generate faster insights, smarter strategies, and stronger visibility. Rooted in food and built for forward motion, we act as your wayfinder—helping you fix what’s broken, fuel what’s next, and find your way forward.
Headquartered in Toronto with partners worldwide, 6 Seeds works with leading food and agriculture organizations including commodity boards, CPG innovators, sustainable growers, and agri-tech pioneers.
Learn more at 6seedsconsulting.com